April 20, 2024
Learn why it's important to protect your business name with copyright and how to do it, including step-by-step guide, dos and don'ts, and tips and tricks.


As a business owner, you understand the value of your products, services, and brand identity. Your business name is no exception. It’s an essential component of your brand identity and distinguishes your business from competitors. However, many entrepreneurs overlook the importance of copyrighting their business name and protecting their intellectual property. In this article, we’ll explore the ins and outs of copyrighting a business name and why it’s crucial for businesses to safeguard their IP.

Why Your Business Name Needs Copyright Protection and How to Get It

When you start a business, choosing a name is often one of the first and most critical decisions you make. Therefore, it’s reasonable to assume that you’ve brainstormed, researched, and invested time, money, and resources to create your business name. However, if you haven’t protected your business name with a copyright, it may be vulnerable to infringement, misuse, or dilution by competitors. Furthermore, if someone copies or uses your name without permission, it could damage your brand reputation, customer loyalty, and revenue.

Copyrighting your business name provides several benefits, including:

  • Legal protection: A copyright gives you exclusive rights to use your business name for specific goods and services and allows you to sue infringers for damages.
  • Brand recognition: A copyrighted business name stands out in the marketplace and reinforces your brand identity, making it easier for customers to remember and relate to your business.

The copyright application process may seem complicated, but it’s a relatively simple and straightforward process. You can file for copyright protection of your business name with the United States Copyright Office. The application process usually takes six to eight months, and the filing fee is $55.

Understanding the Basics: Copyrighting Your Business Name

Before diving into the copyright application process, it’s essential to understand what a copyright is and how it relates to business names. A copyright is a legal right granted to authors, artists, and creators to protect their original works from being copied, distributed, or modified without their consent. Business names can be protected by copyright, but they’re typically classified as trademarks, a type of intellectual property that identifies a company’s goods and services and distinguishes them from others.

To copyright a business name, it must meet specific criteria:

  • It must be original and creative enough to be considered a work of authorship.
  • It must be used in commerce, meaning it’s associated with a product or service for sale.
  • It must not be confusingly similar to an existing trademark or business name.

Creating a unique business name that’s distinguishable and memorable is crucial for copyright protection. Avoid using generic or descriptive terms that don’t distinguish your business. Conduct research to ensure your chosen name is not already in use and doesn’t infringe on anyone’s trademark or intellectual property rights.

A Step-by-Step Guide: How to Copyright Your Business Name

Now that you understand the basics of copyrighting a business name, let’s look at the step-by-step process:

  1. Research existing names: Before securing your business name, conduct a search to make sure it’s not already in use by other businesses or protected by a copyright or trademark.
  2. Create a unique name: Choose a name that’s catchy, memorable, and distinguishes your business from competitors. Consider working with a marketing or branding expert to create a name that reinforces your brand identity.
  3. Determine if you need a trademark: Most businesses will need to file for a trademark in addition to copyright protection to fully protect their intellectual property. A trademark gives you the exclusive right to use your name, logo, or slogan in connection with goods or services.
  4. Apply for a copyright: File the copyright application with the United States Copyright Office. The application requires basic information about your business, a description of your goods or services, and a filing fee of $55.
  5. Wait for approval: The copyright application process usually takes six to eight months, but you can monitor your application’s status through the Copyright Office’s online system.

Completing the copyright application process requires attention to detail and accuracy. If you’re unsure about any step, it’s always advisable to seek legal counsel to ensure your intellectual property is fully protected.

The Do’s and Don’ts of Copyrighting Your Business Name

While copyrighting your business name can provide legal protection and brand recognition, it’s essential to avoid common mistakes and pitfalls. Here are some dos and don’ts:

  • Do choose a unique, memorable name that distinguishes your business.
  • Don’t use generic or descriptive names that don’t add value to your brand identity.
  • Do conduct a trademark search to ensure your chosen name is not already in use.
  • Don’t infringe on any existing copyrights or trademarks.
  • Do file for both copyright and trademark protection for maximum intellectual property protection.
  • Don’t assume a domain name or social media handle guarantees ownership or protection of your business name.
  • Do monitor and enforce your copyright and trademark rights to prevent infringement or dilution.
  • Don’t hesitate to seek legal counsel if you’re unsure about any aspect of the copyrighting or trademarking process.

By following these guidelines, you can ensure your business name is eligible for copyright protection and avoid costly legal disputes.

DIY Copyrighting: How to Protect Your Business Name Without Legal Assistance

If you’re confident in your ability to conduct a thorough trademark search and complete the copyright application process, you can save money on legal fees by doing it yourself. Here are some tips:

  • Conduct a thorough trademark search: Use online databases, search engines, and social media platforms to check for similarly named businesses or trademarks in your industry.
  • Create a unique name: Use a domain name generator to create a unique, available business name that’s consistent with your brand identity.
  • Complete the copyright application: Follow the instructions carefully, and be sure to include all required information, such as a detailed description of your goods or services.
  • Submit the application and wait for approval: Be patient and monitor your application’s status. If you’re denied, consider modifying your name or seeking legal assistance.

While DIY copyrighting may save you money upfront, it’s crucial not to compromise on accuracy or thoroughness. Intellectual property disputes can be costly and time-consuming, and it’s always advisable to seek legal counsel if you’re unsure about any aspect of the process.

Protect Your Brand Identity: A Guide to Copyrighting Your Business Name

Copyrighting your business name is an essential aspect of protecting your brand identity. However, it’s not the only way to safeguard your intellectual property. Here are some additional tips:

  • Register your trademark: Filing for a trademark provides additional legal protection and allows you to sue infringers for damages.
  • Monitor your intellectual property: Regularly conduct trademark searches and monitor online platforms to prevent infringement or dilution of your brand identity.
  • Enforce your rights: If someone infringes on your intellectual property rights, take action immediately to prevent further damage or financial loss.
  • Invest in a trademark attorney: Working with an experienced intellectual property attorney can help protect your business from costly legal disputes.

By taking a proactive approach to intellectual property protection, you can safeguard your brand identity and position your business for long-term success.

The Importance of Copyrighting Your Business Name: Tips and Tricks

Protecting your intellectual property, including your business name, is crucial for your business’s success and longevity. Here are some additional tips and tricks to keep in mind:

  • Keep your copyright and trademark up-to-date: Renew your trademark every ten years and monitor any changes to the Copyright Act.
  • Protect your intellectual property worldwide: Consider filing for international trademark protection if you plan to conduct business abroad.
  • Use your intellectual property as collateral: Intellectual property can be used as collateral for loans or investments.
  • Protect your trade secrets: Use non-disclosure agreements and other legal protections to safeguard confidential information that gives your business a competitive advantage.

By staying informed and proactive about your intellectual property, you can leverage your business name and brand identity for long-term growth and success.


Choosing and protecting your business name is a critical aspect of starting and growing a business. By taking steps to copyright and trademark your business name, you can safeguard your brand identity and position your business for long-term success. Remember to conduct thorough research, create a unique name, and avoid common mistakes and pitfalls along the way. With these tips and tricks, you can ensure your business name is eligible for copyright protection and take control of your intellectual property.

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